If you’re not accurately describing the position you’re hiring for, you’re at a disadvantage from the beginning. It’s crucial to be honest about the job to make sure that you’re attracting the right candidates.
Maybe the job you’re trying to recruit for isn’t glamorous, or doesn’t pay at the top of the scale. If that’s the case, don’t try to dress it up that way. At best, you’ll have wasted everyone’s time when the truth comes out.
At worst, you’ll end up actually hiring a talented employee who learns later on that the job didn’t fit their aptitudes, their interests, their financial expectations, or their personality. That employee is likely to be less engaged, and more likely to leave as soon as they find a better match.